Privacy Policy

Last Updated: September 16, 2026

Palmyth (“Palmyth,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information.

This Privacy Policy describes how we collect, use, disclose, and protect your personal information when you visit https://palmyth.com/ (the “Site”), purchase our products, contact us, subscribe to our communications, or otherwise interact with us.

By using our Site, you acknowledge the practices described in this Privacy Policy.

1. Personal Information We Collect

Depending on how you interact with Palmyth, we may collect the following categories of personal information.

Information You Provide to Us

When you place an order, create an account, contact us, subscribe to marketing communications, submit a review, or otherwise provide information to us, we may collect:

  • Name

  • Billing address

  • Shipping address

  • Email address

  • Telephone number

  • Account information

  • Order and purchase history

  • Product preferences

  • Communications with customer service

  • Reviews, feedback, or other content you submit

Payment information may be collected and processed by Shopify and/or our third-party payment service providers in connection with your transaction.

Information Collected Automatically

When you visit or use our Site, certain information may be collected automatically, including:

  • IP address

  • Device type

  • Browser type

  • Operating system

  • Referring URLs

  • Pages viewed

  • Products viewed

  • Shopping cart activity

  • Approximate location derived from your IP address

  • Date and time of visits

  • Interaction with our Site, emails, or advertisements

We may collect this information using cookies, pixels, tags, SDKs, and similar technologies.

2. How We Use Your Personal Information

We may use personal information to:

  • Process and fulfill orders

  • Process payments

  • Provide shipping and delivery services

  • Manage returns, refunds, and exchanges

  • Create and manage customer accounts

  • Provide customer support

  • Communicate with you about your orders

  • Send promotional emails or marketing communications where permitted

  • Personalize your shopping experience

  • Recommend products that may interest you

  • Analyze Site performance and customer behavior

  • Improve our products, services, and Site

  • Detect and prevent fraud, abuse, security incidents, and illegal activity

  • Comply with applicable legal and regulatory requirements

  • Protect our rights, customers, business, and property

3. How We Disclose Personal Information

We may disclose personal information to third parties that assist us in operating our business.

These parties may include:

Shopify

Our online store is hosted and powered by Shopify. Shopify processes certain personal information in connection with providing its ecommerce platform, checkout, payment, security, analytics, and related services.

You can learn more about Shopify's privacy practices at Shopify's official privacy website.

Payment Providers

We may disclose necessary transaction information to payment processors, banks, credit card networks, and other financial service providers in order to process payments and prevent fraud.

Shipping and Fulfillment Providers

We may disclose your name, shipping address, telephone number, email address, and relevant order information to fulfillment centers, carriers, logistics providers, and delivery services so that your order can be processed and delivered.

Some orders may be fulfilled using third-party fulfillment services.

Service Providers

We may use third-party providers for services such as:

  • Website hosting

  • Ecommerce services

  • Customer support

  • Email marketing

  • SMS marketing

  • Product reviews

  • Fraud prevention

  • Analytics

  • Advertising

  • Website optimization

  • Data storage

These providers may process personal information only as necessary to provide services to us and subject to applicable contractual and legal requirements.

Business and Legal Purposes

We may disclose personal information where reasonably necessary to:

  • Comply with applicable law

  • Respond to lawful requests or legal processes

  • Enforce our agreements and policies

  • Protect our legal rights

  • Prevent fraud or security threats

  • Protect customers or other individuals

We may also disclose information in connection with a merger, acquisition, financing, reorganization, sale of assets, or similar business transaction.

4. Cookies and Tracking Technologies

We and our service providers may use cookies, pixels, tags, and similar technologies to operate and improve our Site.

These technologies may be used for purposes such as:

  • Remembering items in your shopping cart

  • Remembering your preferences

  • Maintaining Site security

  • Understanding Site traffic

  • Measuring Site performance

  • Analyzing how visitors use our Site

  • Measuring advertising performance

  • Providing relevant advertisements

Some cookies are necessary for our Site to function. Other cookies, including analytics and advertising cookies, may be optional depending on your location and applicable law.

You may manage certain cookie preferences through our cookie or privacy settings where available.

You may also be able to control cookies using your browser settings. Disabling certain cookies may affect the functionality of the Site.

5. Advertising and Analytics

We may work with analytics and advertising partners to understand how customers use our Site and to measure or improve advertising campaigns.

Depending on the technologies we use, these partners may collect information such as:

  • Device identifiers

  • IP address

  • Browser information

  • Pages or products viewed

  • Purchases

  • Advertising interactions

This information may be used to measure advertisements, understand audiences, personalize advertising, or provide advertising on other websites and services.

Depending on applicable law and how these technologies are configured, certain advertising-related disclosures may be considered a “sale,” “sharing,” or use of personal information for targeted advertising.

Where required by law, you may have the right to opt out of these practices through the privacy preference tools provided on our Site.

6. Email and Marketing Communications

If you subscribe to our marketing communications, we may send you information about:

  • New products

  • Promotions

  • Special offers

  • Product recommendations

  • Brand news

  • Fishing-related content

You may unsubscribe from marketing emails at any time by using the unsubscribe link provided in the email.

Even if you opt out of marketing communications, we may continue to send transactional or service-related communications, such as order confirmations, shipping notifications, return information, or important account notices.

7. Data Retention

We retain personal information for as long as reasonably necessary to:

  • Provide our products and services

  • Fulfill orders

  • Maintain business and transaction records

  • Provide customer support

  • Resolve disputes

  • Prevent fraud and abuse

  • Enforce agreements

  • Comply with tax, accounting, legal, and regulatory requirements

Retention periods may vary depending on the type of information and the purposes for which it is processed.

When information is no longer reasonably necessary, we may delete or anonymize it, subject to applicable legal requirements.

8. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no method of transmitting information over the Internet or storing information electronically is completely secure.

Therefore, we cannot guarantee absolute security of your personal information.

9. Your Privacy Rights

Depending on where you live, you may have certain rights regarding your personal information.

These rights may include the right to:

  • Request access to personal information we hold about you

  • Request information about how your personal information is collected or used

  • Request correction of inaccurate personal information

  • Request deletion of personal information

  • Obtain a copy of certain personal information

  • Object to or restrict certain processing

  • Withdraw consent where processing is based on consent

  • Opt out of certain targeted advertising

  • Opt out of the sale or sharing of personal information where applicable

  • Appeal certain decisions concerning a privacy request

  • Exercise privacy rights without unlawful discrimination

These rights are subject to applicable law and may not apply in every circumstance.

To submit a privacy request, please contact us using the information in the Contact Us section below or use the privacy preference tools available on our Site.

We may need to verify your identity before processing certain requests.

10. U.S. State Privacy Rights

Residents of certain U.S. states may have additional rights under applicable state privacy laws.

For example, where applicable, residents may have rights regarding:

  • Access

  • Correction

  • Deletion

  • Data portability

  • Targeted advertising

  • Sale or sharing of personal information

  • Certain profiling activities

For California residents, applicable law may provide rights to know, delete, correct, and opt out of certain sales or sharing of personal information.

Where required, Palmyth will honor legally recognized opt-out mechanisms, including applicable browser-based privacy signals.

We will not discriminate against you for exercising privacy rights provided by applicable law.

11. International Visitors

Palmyth operates an online business and may work with service providers located in different countries.

As a result, your personal information may be transferred to, stored in, or processed in countries outside the country in which you live.

Where required by applicable law, we use appropriate safeguards for international transfers of personal information.

EEA, United Kingdom, and Switzerland

If applicable to you, we may process your personal information based on one or more of the following legal bases:

  • Performance of a contract, such as processing and fulfilling your order

  • Compliance with legal obligations

  • Our legitimate interests, where those interests are not overridden by your rights

  • Your consent, where consent is required

You may also have the right to submit a complaint to the data protection authority responsible for your jurisdiction.

12. Children's Privacy

Our Site is intended for general audiences and is not directed toward children under the age of 13.

Although we sell certain products designed for children or youth, purchases through our Site are intended to be made by adults.

We do not knowingly collect personal information directly from children under 13.

If you believe that a child has provided personal information to us without appropriate authorization, please contact us so that we can review and address the matter.

13. Third-Party Websites

Our Site may contain links to third-party websites, services, or social media platforms.

We are not responsible for the privacy, security, or content practices of third parties.

We encourage you to review the privacy policies of any third-party website or service you visit.

14. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in:

  • Our business practices

  • Our services

  • Technologies we use

  • Legal or regulatory requirements

When we make changes, we will update the Last Updated date at the top of this Privacy Policy.

We encourage you to review this Privacy Policy periodically.

15. Contact Us

If you have questions about this Privacy Policy, our privacy practices, or would like to exercise any applicable privacy rights, please contact us:

Palmyth

Privacy and Customer Support: partnerships@palmyth.com

Website: https://palmyth.com/

You may also use the privacy preference tools available on our Site, including the Your Privacy Choices page where applicable.

When contacting us regarding a privacy request, please include “Privacy Request” in the subject line so that we can process your request efficiently.

We may need to verify your identity before completing certain privacy requests, as permitted or required by applicable law.